Home - Keith Vernège
2290
home,page-template,page-template-full_width,page-template-full_width-php,page,page-id-2290,qode-news-1.0.2,ajax_updown,page_not_loaded,,qode-title-hidden,qode-child-theme-ver-1.0.0,qode-theme-ver-13.0,qode-theme-bridge,wpb-js-composer js-comp-ver-5.4.4,vc_responsive

Branding / Public Sector

– Projects: working from conception and review through to completion
– Creative teams: managing multi-disciplined teams of designers, writers and proofreaders
– Photographers: I have many years’ experience of photographic art direction
– Creative agencies: procuring, managing and directing other creative agency teams
– Design consultation: Advise on your design challenge/strategy and recommend the best way forward

– Strategy: working with clients, research and insight to develop brand values and direction
– Creation: developing brand identity and its component tools
– Implementation: creating the brand expression and its assets
– Brand engagement: using brand guidelines and workshops to engage brand champions, and staff and stakeholders

Literature, packaging, brochures, annual reports, Campaigns,point of sale,
websites, press ads, posters, direct marketing, digital, sales promotion and retail.

– Creative team audits
– Directing and extracting the best from a single creative or a multi-disciplined team
– Mentoring, coaching and developing individuals
– Developing team and leadership strategies
– Appraisals and setting individual objectives
– Leadership: helping to develop divisional and company direction

twitter

All of the above are underpinned by a strong focus on client needs and good customer service.